A recent study by the UK-based organization, Attitude is Everything, found that 82% of music lovers with disabilities surveyed had difficulties booking tickets to live music events. More than 73% felt discriminated against in the process, and 79% of respondents said they wound up not buying tickets at all due to accessibility issues. The survey also found that 1 in 10 considered legal action as a result.
As reported by BBC News, the accessibility of online ticketing systems can be a significant barrier for people looking to catch their favorite musical act or other performance. Because if people can’t buy tickets, they can’t even get in the door.
In addition to the inaccessible technology systems themselves, proper venue accessibility information is often incomplete and/or inaccurate on event listings.
Disability rights advocate, Ace Ratcliff, recently wrote about their own experience of venue accessibility as a music fan who often uses a wheelchair. As it pertains to live music and other cultural events, Ratcliff discussed many more physical hurdles beyond just the digital barriers to access for people with disabilities.
By removing or reducing these barriers to access, performance venues can increase their potential audience to include the more than 15% of the population living with disabilities.
AudioEye can help venues and arts organizations get there.
This August 7-11th, AudioEye team members will be in Atlanta, GA for the Kennedy Center's Leadership Exchange in Arts and Disability (LEAD®) conference. The annual conference brings professionals together to, “explore practical methods for implementing accessibility in cultural environments,” as participants share resources and knowledge, develop best practices, and experience accessibility in action.
AudioEye will be there, providing a practical approach to digital accessibility, demonstrating what it is and why it matters to more than 53 million Americans.
Presenting at the conference will be AudioEye Account Executive, Lyndon Dunbar, and Jill Micheli, Certified Professional in Accessibility Core Competencies. Their conference session will be titled, “Introduction to Digital Accessibility: Everything you need to know but didn’t know to ask.” This 80-minute concurrent session will provide easily applicable web essential information on how to achieve and maintain accessibility (and compliance) to provide equal access and a better user experience for all site visitors.
Both Dunbar and Micheli are experienced accessibility professionals. Lyndon Dunbar holds a Master’s Degree in Assistive Technology, and certifications in JAWS and ZoomText, commonly used assistive technologies by individuals who are blind or visually impaired. In addition to speaking at conferences on the topics of digital accessibility and assistive technology, he has also hosted the Digital Accessibility Made Simple podcast. Through his personal and professional experience, Lyndon has developed a passion for ensuring the accessibility of digital content for all people with disabilities.
In addition to being a Certified Professional in Accessibility Core Competencies through the IAAP, Jill Micheli has been a vocal advocate for people with disabilities, and has worked in the accessibility industry for the last five years. Jill possesses an in-depth understanding of ADA-related laws, regulations and requirements as they pertain to digital accessibility, making her an AudioEye Subject Matter Expert.
Their Introduction to Digital Accessibility will counter common misconceptions about digital accessibility. Through a practical and interactive approach, the session will cover how people with disabilities experience the Internet in the best and worst cases, and how digital accessibility standards act as the “ramps and rails” of the digital world. They will encourage attendees to rethink commonly held notions about disability, and discuss the range of disabilities within this sizable community.
In addition to these basic concepts, attendees will gain clarity on the relevant laws, regulations, and guidelines applicable to the Arts and Entertainment industries — all with a twist of applicability, showing common errors of accessibility and how to resolve them. They will be provided an overview of the legal landscape, and a layman’s review of what all the noise is about.
Finally, the session will explore how organizations can leverage technology to create greater inclusivity, positively impact business, and mitigate risk.
We hope to see you at the Kennedy Center's Leadership Exchange in Arts and Disability (LEAD®) conference in Atlanta this August! You can register online now.