Gartner Says Companies Should Deploy Technologies to Address IT Accessibility

Assistive Technology Can Be of Benefit to All, Not Just People With Disabilities

What You Need to Know

  • Gartner said that people with disabilities (PWD) are an underserved market segment with one billion people worldwide. They and their immediate friends and family have an annual disposable income of more than $8 trillion.

Preview

From Gartner

Press Release

December 17 2013

Companies that address accessibility needs in their IT product development are better positioned to leverage those same assistive technologies to mass market solutions, according to Gartner, Inc. Gartner said that people with disabilities (PWD) are an underserved market segment with one billion people worldwide. They and their immediate friends and family have an annual disposable income of more than $8 trillion.

"People with disabilities make up 15 percent of the world 's population and some of the assistive technology marketed to people with disabilities can also be sold to the other 85 percent of the population that is "situationally disabled" by their environmental conditions, at work and at play," said Andrew Johnson, managing vice president at Gartner.

"Every day situational disabilities include listening to a conference call in a noisy airport, or using a mobile phone while driving or while wearing gloves. In many cases, assistive technology features will not only help mitigate common environmental factors, but can be used as the foundation to improve security and enhance privacy for everyone.

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